🌿Why Green Clean Innovations Supports Norwex: Safe, Effective, Sustainable Cleaning.
- Kelly Strum
- Jan 14
- 6 min read
Updated: Mar 7
A Smarter Way to Clean — Without Harsh Chemicals
At Green Clean Innovations, our mission is to create cleaner, healthier spaces using products that are safe for people, pets, and the planet. We are passionate about innovative cleaning technologies, which is why we proudly support Norwex — a brand redefining safe, effective, eco-friendly cleaning.
Norwex’s mission is to improve quality of life by radically reducing the chemicals in our homes. This purpose-driven approach goes beyond surface-level clean and focuses on long-term health, sustainability, and smarter product design.
Beyond Norwex’s commitment to safety, performance, and aesthetically pleasing design, one of our favorite innovations is BacLock® technology. BacLock® is an antimicrobial agent designed to protect and self-clean Norwex microfiber products by inhibiting the growth of odor-causing bacteria, mold, and mildew within the products themselves. It does not protect people from disease-causing pathogens, but it helps microfiber stay fresher longer between washes.
Norwex products are engineered to reduce or eliminate the need for harmful chemicals while still delivering powerful, professional-level results. From their industry-leading microfiber to plant-based cleaning solutions, Norwex aligns seamlessly with our values of sustainability, safety, and effectiveness — proving that healthier homes start with smarter choices.
What Makes Norwex Products Different?
Norwex stands apart from traditional cleaning brands because its products are designed to solve problems at the source, not cover them up with fragrances or harsh chemicals. By combining innovative technology with thoughtful product design, Norwex offers cleaning solutions that support healthier homes, safer routines, and long-term sustainability.
Health-Conscious Cleaning
Many Norwex products are designed to clean effectively using just water, significantly reducing the need for chemical cleaners in your home. This helps limit everyday exposure to harsh ingredients that can irritate skin, trigger sensitivities, or linger on surfaces where families and pets spend the most time. For households focused on healthier living, Norwex provides a practical way to clean with confidence.
Proven Effectiveness
Norwex microfiber is engineered with ultra-fine, high-density fibers that physically lift and remove dirt, grease, and bacteria rather than simply spreading it around or masking odors with fragrance. This mechanical cleaning process delivers real results you can see and feel, making Norwex products effective for everything from everyday messes to deep cleaning tasks.
Eco-Friendly & Sustainable
Reusable, long-lasting Norwex products help reduce reliance on disposable paper towels, wipes, and single-use plastics. Fewer chemicals going down drains and fewer products heading to landfills means a smaller environmental footprint over time. It’s a smarter approach to cleaning that aligns with sustainable living without sacrificing performance.
Cost-Effective Over Time
While Norwex products may cost more upfront, they are designed to last for years with proper care. Their durability and reusability often replace multiple conventional products, helping households save money long-term while enjoying consistent, reliable performance.
Our Favorite Norwex Products
These are the Norwex products we personally use, recommend, and trust in our homes.
Norwex Dishwasher Powder
The Norwex Dishwasher Powder delivers exceptional cleaning power without phosphates, chlorine, or synthetic fragrances. It removes tough, baked-on food while remaining gentle on dishware and septic systems — while also helping clean and maintain your dishwasher at the same time, reducing residue buildup and keeping your machine performing at its best.
Why we love it:
Cuts grease and residue effectively
Leaves dishes clean without chemical buildup
Safer choice for families and the environment
Doubles as dishwasher machine cleaner
👉 Purchase here:
Norwex Rinse Aid
This plant-based rinse aid helps water sheet off dishes, reducing spots and streaks without the harsh additives found in conventional rinse aids. When used together with the Norwex Dishwasher Powder, it creates a powerful booster duo — working dynamically to enhance overall dishwasher performance for cleaner, shinier, better-drying results every cycle. Plus, when purchased in a bundle, you save compared to buying items individually, making it a smart and cost-effective choice for your home.
Why we love it:
Spot-free glassware
Enhances dishwasher performance
Eco-conscious formulation
Bundle savings
👉 Purchase here:
Norwex Microfiber EnviroCloths
Norwex microfiber is not ordinary microfiber. Its ultra-dense, high-quality fibers are designed to trap dirt, grease, and bacteria using just water. Many Norwex microfiber products also include BacLock®, an antimicrobial agent that helps inhibit the growth of odor-causing bacteria, mold, and mildew within the cloth itself — keeping the cloth fresher, longer between washes. BacLock® is designed to protect the product, not the user, making it an added layer of cleanliness and durability without relying on harsh chemicals.
Why we love it:
Replaces paper towels and chemical sprays
Durable and washable
Highly effective on all surfaces
Very thick and absorbent
BacLock technology
👉 Shop envirocloths:
Norwex Dusting Mitt
Dusting no longer means spreading allergens around your home. Norwex Dusting Mitts trap dust and particles efficiently, making dry or damp dusting quick and chemical-free.
Why we love them:
Easy to use on furniture, baseboards, and blinds
Washable and reusable
Ideal for homes with pets or allergies
BacLock technology
👉 Shop dusting mitts:
Norwex Washable Sponges (Scrubby + Microfiber)
These two-sided sponges feature one gentle microfiber side and one durable scrubby side, making them perfect for dishes, counters, and everyday messes.
Why we love them:
Dual-sided for versatile cleaning
Machine washable
Reduces disposable sponge waste
BacLock technology
👉 Shop washable sponges:
Norwex Cleaning Paste
Norwex Cleaning Paste is a powerful yet gentle cleaner made with naturally derived ingredients that tackle tough grime without scratching surfaces. It’s safe to use on a wide variety of materials, making it one of the most versatile products in the Norwex lineup.
Why we love it:
Effectively removes grease, soap scum, hard water spots, and stuck-on messes
Gentle enough for delicate surfaces while still delivering impressive results
Works beautifully with Norwex microfiber for chemical-free cleaning
Long-lasting — a little goes a long way
This paste is a favorite for sinks, stovetops, tubs, tile, stainless steel, and more — proving you don’t need harsh chemicals to get a deep clean.
👉 Shop Norwex Cleaning Paste:
Norwex Laundry Essentials Package
Your easier way to cleaner, safer, better laundry — without harmful chemicals.
The Norwex Laundry Essentials Package simplifies your laundry routine while delivering powerful, plant-based cleaning results. This thoughtfully curated bundle helps clean your clothes, care for your dryer, and refresh your laundry space — all without harsh chemicals lingering in fabrics or washing into waterways.
At the heart of this package is PowerZyme™ Laundry Detergent, which uses enzymes and plant-based surfactants to get clothes clean, bright, and odor-free without leaving behind unwanted residues. Paired with Fluff and Tumble Dryer Balls, it naturally reduces dryer time, wrinkles, and static. The included microfiber tools make it easy to keep both your laundry and laundry room clean.
Why We Love It
Provides a complete, safer laundry system in one convenient bundle
Uses plant-based, enzyme-powered cleaning without harsh chemicals
Helps reduce dryer time, static, and wrinkles naturally
Includes microfiber tools to clean your laundry room and dryer lint trap
Saves money when purchased as a bundled package
Designed to support healthier homes and cleaner waterways
Package Includes:
1 PowerZyme™ Laundry Detergent
Fluff and Tumble Dryer Balls
1 Mini EnviroWand® with Two-Sided Duster (Great for lint trap cleaning!)
1 EnviroCloth®
1 Window Cloth,
"The EnviroWand®, EnviroCloth®, and Window Cloth feature BacLock®, an antimicrobial agent that helps inhibit the growth of odor-causing bacteria, mold, and mildew within the products themselves, helping them stay fresher longer between washes.
These microfiber products are also STANDARD 100 by OEKO-TEX® certified and tested against a list of 350+ harmful substances, offering added peace of mind for your home."
👉 Shop the Laundry Essentials Package:
Why We Choose Norwex for Our Homes
Norwex products support our commitment to healthier indoor environments, sustainable cleaning practices, and effective results without compromise. When you choose Norwex, you’re choosing products that work hard while being kinder to your home and the planet.
Ready to Make the Switch to Safer Cleaning?
We invite you to explore Norwex through our trusted consultant page and start building a cleaner, healthier home today.
👉 Shop more: https://www.norwex.com/kellystrum
Welcome to Green Clean Innovations
Where Heart Meets Science — and Smarter Cleaning Leads the Way. 💚
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